Audience
Students or early-career artists aged 18–25 seeking a supportive network and opportunities to showcase their work.
Goal
Empower artists to connect, collaborate, and gain visibility within a supportive creative community.
Solution
A platform that streamlines networking and teamwork, offering intuitive tools for project discovery, team formation, and shared visibility.
My role
Product design, visual identity, and core user flows for the platform.
Problem
Creative individuals starting their journey face challenges in finding work and recognition.
The entry barrier to the industry is high, and emerging professionals need a community for a good start and to foster collaboration with like-minded individuals. Moreover, working on shared projects requires communication, planning, and focus.
Solution
Design a platform for creators with tools to simplify collaboration and cooperation with other artists, emphasizing the self-sufficiency of each individual with a common goal of self-development and community growth, aiming to become a space for personal brand development and promotion of creators' works.
Market and Audience
18 - 30 years old, seeking opportunities for collaboration and exposure
Competitors
Many platforms are focused solely on communication and portfolio publication and have a high level of competition, complicating the entry point for new and less popular talents
Competitor analysis.
Concept
Nubre is an online platform for aspiring professionals interested in all forms of art, design, and programming.
The platform helps young creators connect and collaborate, manage, publish, and promote their projects.
values
mission
Nubre's mission is to provide solutions for creative individuals facing challenges in the industry and seeking recognition and opportunities for growth.
We aim to create a platform that brings together talented people, providing them with opportunities to find work, gain support, and collaborate with like-minded individuals.
Our goal is to help creative people unlock their potential, achieve success, and inspire each other. We believe that every talent deserves recognition and opportunities for professional growth, and our mission is to make this a reality.
Brand Identity
Cloud — cloud-based: online.
There are many different clouds, but they are as unique as people.
Naming and logotype.
Identity.
brand voice
Tone
Friendly and inspiring.
Style
Creative and innovative.
Language
Simple and accessible.
trends Research
research outcomes
According to Grand View Research, the markets considered will grow. Nubre is in a niche that relates to all three markets and represents a combo of these types of software.
business model
Advertising and partnership
The platform will provide services or content for free to users, while revenue will be generated through advertising and promoting partner products via the platform.
Commission
The platform will connect not only creative individuals with each other but also clients and customers. Additionally, the platform will allow for the addition of products and the creation of online stores with assets and NFTs. The platform will charge a commission percentage on each successful transaction and online sales by designers.
Use cases
Persona
Creative creator: designer, musician, or programmer, 18–25 y.o.
Commission
creating a project
filling out a project
publishing a project
archiving a project
deleting a project
Finding collaborators
searching for jobs and their performers
sending collaboration requests
Collaboration in projects
adding project participants
creating tasks
planning
Communication in projects
communication in the general chat
Feedback activity
receiving comments
leaving comments
porduct
Key product features.
Landing page.
advertising and promotion
Online advertising and social media
Contextual advertising on Google AdWords or social networks (Facebook, Instagram).
Advertising on pages and in communities where designers, musicians, and programmers actively participate and share experiences.
Partnership with influencers and niche bloggers targeting the platform's audience
Participation in exhibitions and events
Engaging universities and student organizations to collaborate with the platform
Promo assets
future development
Design the remaining functionality, test the prototype among the target audience, adjust the product based on research results, release an MVP version of the product.
Platform functionality roadmap:
Option to hire people in groups, collaborative pairs [a group is any pair (or more) of creators or one or more groups of creators working on a project];
Assistance with drafting contracts for deals — enhancing security and transparency of transactions;
Integrated transactions payment on the platform;
Integration of a forum on the platform.
Prototype
Outcome
The project resulted in a cohesive, user-friendly platform that fosters collaboration and community among creatives. Nubre’s intuitive interface and distinctive branding is aimed to help attracting early users and positive feedback, validating the concept and laying a strong foundation for future growth and feature development.
